Instore Display
Role: Art Direction, Graphic Design
Aim: ISOD (InvisibleShield On Demand) is our Screen Protection Cutting Service for any size device. With limited space in store, our customer, Currys, asked us to create a branded totem and machine surround for our cutting machines to reside on that also advertises the screen protection cutting service available.
The totem would reside in the middle of the floor in the store of our customers, Currys. The top of the totem needed to contain the cutting machine, the machine surround and space for the store associates to use the machine and install screen protection for customers.
With this in mind, the solution I created and, which was signed off by our customers, was a 360° artwork that would effectively advertise the screen protection cutting service available to end consumers in-store.
